Service Design

Designing end-to-end service experiences across public, private, and social sectors through human-centered methods

Showing 72 resources

IDEO

Global design and innovation consultancy pioneering human-centered design

Design ThinkingInnovationConsultancy

frog

Global design and strategy firm shaping the future of business

StrategyProduct DesignGlobal

McKinsey Design

Design practice within McKinsey & Company combining business and design

StrategyBusinessGlobal

Fjord (Accenture)

Design and innovation consultancy creating services and products that work

Service DesignDigitalGlobal

IDEO.org

Nonprofit design studio tackling poverty and social challenges

Social ImpactNonprofitGlobal

Smart Design

Strategic design consultancy creating products, services, and experiences

Product DesignStrategyUSA

Continuum

Innovation design consultancy blending design thinking with business strategy

InnovationStrategyUSA

ddstudio

Strategic design consultancy creating meaningful brand experiences

BrandingExperienceUSA

Ziba Design

Portland design consultancy connecting human insights to business value

Product DesignStrategyUSA

Work & Co

Digital product design consultancy creating platforms and services

DigitalProduct DesignUSA

Huge

Digital agency designing experiences for the world's most ambitious brands

DigitalStrategyGlobal

R/GA

Innovation consultancy transforming businesses through design and technology

DigitalInnovationGlobal

Method

Global design and innovation consultancy creating digital experiences

DigitalInnovationGlobal

Artefact

Design and innovation firm creating human-centered products and services

Product DesignInnovationUSA

Cooper

Interaction design consultancy pioneering goal-directed design

UX DesignResearchUSA

Adaptive Path (Capital One)

User experience design consultancy acquired by Capital One

UX DesignStrategyUSA

Studio Andthen

Glasgow-based design studio specializing in futures thinking, speculative design, and strategic research

FuturesResearchScotland

Stanford d.school

Institute teaching and practicing design thinking

ResearchUSADesign Thinking

Design Council

UK charity championing design to tackle social challenges

FoundationUKSocial Impact

Danish Design Centre (DDC)

Foundation promoting Danish design and innovation

FoundationDenmarkInnovation

Seoul Design Foundation

Foundation promoting Seoul as design capital

FoundationSouth KoreaSeoul

DesignSingapore Council

Government agency promoting design in Singapore

FoundationSingaporeGovernment

Korea Institute of Design Promotion (KIDP)

Korean government organization promoting design

FoundationSouth KoreaGovernment

Taiwan Design Research Institute

Taiwanese organization promoting design excellence

FoundationTaiwanResearch

Core77 Design Awards

International design awards celebrating excellence

AwardsUSAInternational

What Design Can Do

Global platform for design-driven change

FoundationNetherlandsSocial Impact

World Design Organization (WDO)

International body promoting design worldwide (formerly ICSID)

Professional OrganizationInternationalIndustrial Design

IxDA (Interaction Design Association)

Global community of interaction designers

Professional OrganizationInternationalUX Design

Service Design Network

Global community of service design professionals

Professional OrganizationInternationalService Design

Design Research Society (DRS)

International society promoting design research

Professional OrganizationInternationalResearch

SID (Swedish Industrial Design Foundation)

Swedish organization promoting industrial design

Professional OrganizationSwedenIndustrial Design

Futerra

Change agency combining sustainability strategy with creative communications to drive sustainable development solutions globally

SustainabilityCommunicationsB-Corp

Futurice

Digital transformation consultancy combining technology, design, and strategy for measurable business outcomes

Digital ConsultancyTechnologyFinland

Feeldwork Futures

Immersive futures consultancy transforming abstract future scenarios into lived experiences and tangible prototypes

FuturesImmersivePrototyping

Nonfiction

Strategic foresight and futures design consultancy helping organizations navigate complexity and change

ForesightStrategyFutures

Loftwork

Creative platform connecting design, technology, and community to co-create future-oriented solutions

Co-creationPlatformInnovation

Nesta

UK innovation foundation using design and futures methods to solve social challenges and shape policy

InnovationSocial ImpactFoundation

Sketchin

Design and innovation consultancy blending human-centered design with futures thinking and technology

InnovationUXStrategy

ThinkPlace

Social design consultancy with regenerative and systems thinking approach (Australia, NZ, USA)

Social ImpactSystemsGlobal

Goodpatch

Design company exploring human-centered and earth-conscious design (Tokyo, Berlin, global)

DigitalSustainableJapan

Planet Centric Design

Open-source methodology and toolkit for designing products and services that prioritize planetary health through responsible, systemic, and transparent principles

FinlandMethodologyToolkit

We Create Futures

Strategic foresight consultancy using futures thinking, systems thinking, and planet-centric design to help organizations navigate complexity and shape better futures

New ZealandForesightFutures

Frichti

Paris food delivery company known for exceptional design-driven brand and packaging

Food DeliveryFranceParis

IDEO Food Design

San Francisco design consultancy with dedicated food systems and innovation practice

ConsultancyUSASan Francisco

Carnegie Mellon School of Design

Interdisciplinary design school known for interaction design, communication design, and product design

PrivateBDesMDes

Savannah College of Art and Design (SCAD)

Private art and design university with locations in Savannah, Atlanta, and internationally

PrivateBFAMFA

Illinois Institute of Technology Institute of Design

Graduate design school pioneering human-centered design and design research

PrivateMDesChicago

Stanford d.school

Design thinking institute at Stanford University pioneering human-centered design education

PrivateGraduateStanford

Royal College of Art (RCA)

World-leading postgraduate university of art and design in London

PublicMAPhD

Scuola Politecnico di Milano

Italy's largest technical university with world-leading design school

PublicBScMSc

Domus Academy

Postgraduate design school in Milan with focus on luxury and fashion

PrivateMAMilan

Oslo School of Architecture and Design (AHO)

Norway's leading architecture and design school

PublicBArchMArch

JAMK University of Applied Sciences

Finnish university with design and media programs

PublicBAMA

KISD - Köln International School of Design

International design school at TH Köln

PublicBAMA

POLI.design - Politecnico di Milano

Postgraduate design school of Politecnico

PublicMasterMilan

IED Barcelona - Food Design Master

Barcelona design school offering Master in Food Design: Design Strategies for Gastronomic and Food Transformation

EducationSpainBarcelona

CENTRO - Specialty in Food Design and Innovation

Mexico City postgraduate program (first in Latin America) dedicated to food sector design: products, experiences, services. Transdisciplinary approach. 3 semesters, online + bootcamps. Founded by Mesatemporal initiative

EducationMexicoMexico City

Future London Academy

Executive education provider offering immersive design leadership programs in London and California, including the Executive Programme for Design Leaders — an MBA equivalent for creative professionals with 15+ years of experience

Executive EducationShort CoursesProfessional Development

Core77 Design Awards

Launched in 2011 by the influential industrial design publication Core77, the Core77 Design Awards celebrate excellence across approximately 20 distinct categories that reflect the evolving breadth of the design profession. Each category is led by a hand-picked Jury Captain who assembles a diverse panel of design experts to evaluate submissions from both professionals and students on a global scale. The program stands out for including unconventional categories alongside traditional disciplines, embracing areas like Speculative Design, Social Impact, and Emerging Technologies to capture the full scope of contemporary design practice. Winners receive a distinctive trophy designed by New York studio Rich Brilliant Willing, which doubles as a mold so honorees can create copies for their entire team - embodying the collaborative spirit of design. Recognized work is showcased extensively across the Core77 platform, providing significant visibility within one of the design industry's most engaged online communities.

Industrial DesignInnovationUSA

Good Design Award

Japan's most comprehensive design evaluation and commendation system, the Good Design Award (G-Mark) was established in 1957 by the Japanese Ministry of International Trade and Industry and is now administered by the Japan Institute of Design Promotion. The program evaluates designs across an exceptionally broad scope that extends beyond products to include architecture, software, systems, services, and community initiatives that improve quality of life. Winning entries earn the right to display the iconic "G-Mark" symbol, which has become one of Asia's most recognized seals of design quality and is widely used in marketing across Japanese consumer markets. Over its more than six decades of operation, the award has recognized tens of thousands of designs and is considered a benchmark for good design practice throughout East Asia and increasingly worldwide. The program's emphasis on social relevance and human-centered thinking distinguishes it from purely aesthetics-focused competitions.

Product DesignInternationalJapan

UX Design Awards

The UX Design Awards, initiated by the International Design Centre Berlin (IDZ) and supported by the German Federal Ministry for Economic Affairs, recognize outstanding user experience design across digital and physical products, services, and concepts. The program evaluates entries on the quality of the overall user experience - encompassing usability, accessibility, interaction design, service design, and emotional impact - rather than focusing solely on visual aesthetics or interface design. An international jury of UX researchers, designers, strategists, and technologists assesses submissions across categories including Product, Service, New Talent, and Concept, with Gold, Winner, and Special Mention distinctions. The awards occupy a distinctive niche in the design awards landscape by placing user experience at the center of evaluation, making them particularly relevant for organizations pursuing human-centered digital transformation. Winners are celebrated at the annual UX Design Awards ceremony and conference, and gain visibility through IDZ's network of design institutions, industry partners, and innovation stakeholders across Europe and beyond.

UX DesignInternationalGermany

Fast Company Innovation by Design Awards

The Fast Company Innovation by Design Awards, presented annually by the influential American business media brand, honor the designers and companies solving the most pressing challenges at the intersection of design, technology, and business. The competition spans approximately 40 categories - from products, apps, and graphic design to social good, sustainability, workplace, and emerging technology - reflecting Fast Company's broad editorial mandate covering design-driven innovation across every sector. Entries are judged by Fast Company editors and an advisory panel of designers, entrepreneurs, and innovation leaders on criteria including functionality, originality, beauty, sustainability, user insight, cultural impact, and business impact. What distinguishes the program is its emphasis on design as a tool for strategic innovation and problem-solving rather than pure aesthetics, aligning with Fast Company's mission to chronicle how design thinking drives competitive advantage. Winners receive extensive editorial coverage across Fast Company's platforms, reaching a mainstream business audience that extends well beyond the traditional design community and positioning recognized work at the intersection of creativity and commerce.

InnovationDesignUSA

INDEX Design Award

The INDEX Award, founded in Denmark in 2002, is one of the world's most significant prizes for design that improves life, with a prize purse of EUR 500,000 making it among the most richly endowed design awards globally. The program uniquely evaluates design through the lens of human impact, recognizing projects across five categories - Body, Home, Work, Play, and Community - that demonstrate measurable improvements in quality of life, sustainability, and social equity. An international jury of designers, researchers, policymakers, and business leaders selects finalists and winners based on innovation, feasibility, responsible design, and the potential for scalable positive impact on society and the environment. INDEX events and exhibitions have showcased solutions ranging from affordable medical devices and clean water systems to inclusive education tools and sustainable food production, positioning design as a catalyst for addressing the United Nations Sustainable Development Goals. The award's emphasis on design with purpose has made it a benchmark for socially responsible design practice, attracting entries from both established companies and grassroots innovators working to improve lives in underserved communities worldwide.

Social DesignInternationalDenmark

Australian Good Design Awards

The Australian Good Design Awards, administered by Good Design Australia (formerly the Industrial Design Council of Australia), is Australia's most prestigious and longest-running design awards program, recognizing excellence across product, service, architectural, digital, engineering, fashion, and social impact design since 1958. The program evaluates entries on criteria including good design, design innovation, and design impact, with an international jury of over 30 design experts, industry leaders, and academics conducting a rigorous multi-stage evaluation process. Winners receive the iconic Good Design Award mark - Australia's official seal of design excellence - which is widely recognized across the Asia-Pacific region as an independent endorsement of superior design quality. The awards encompass a uniquely broad scope, from traditional product and graphic design to the design of business models, social enterprises, and government services, reflecting a holistic understanding of design's role in driving innovation across all sectors. The annual Good Design Awards ceremony during Good Design Week in Sydney is a flagship event for the Australian and regional design community, bringing together designers, business leaders, and policymakers to celebrate design-driven excellence and innovation.

DesignAustralia

Belgian Design Awards (Henry van de Velde Awards)

The Henry van de Velde Awards, Belgium's most prestigious design honors, are named after the pioneering Belgian Art Nouveau architect and designer who was instrumental in founding the modern design movement in Europe. Organized by Flanders DC (Design Flanders), the awards recognize outstanding Belgian design across categories including Product, Habitat, Digital, Graphics, Fashion, and a Company Prize for organizations that demonstrate exceptional commitment to design-driven innovation. A distinguished jury of Belgian and international design professionals, business leaders, and cultural figures evaluates entries on design quality, innovation, social relevance, sustainability, and commercial viability. The program also presents a Gold and Lifetime Achievement award to celebrate designers whose careers have made transformative contributions to Belgian design culture and its international reputation. The Henry van de Velde Awards ceremony, held annually in a significant cultural venue, serves as Belgium's premier design event and positions the country's most accomplished designers and companies within the broader narrative of Belgium's rich design heritage spanning from Art Nouveau to contemporary practice.

DesignBelgium

DBA Design Effectiveness Awards

The DBA Design Effectiveness Awards, presented by the Design Business Association in the UK, uniquely recognize design work that delivers measurable commercial results, making them the world's preeminent awards for proving the business value of design investment. Unlike traditional design awards that evaluate creative and aesthetic quality, the DBA program requires entrants to present rigorous evidence of commercial impact - including return on investment, market share gains, revenue growth, or cost savings directly attributable to the design intervention. Entries are judged by panels of senior business leaders, marketers, and design directors who evaluate the strength of the evidence linking design to business outcomes, the strategic quality of the brief, and the creativity of the solution. Winners receive Gold, Silver, and Bronze distinctions that serve as powerful third-party validation of design's commercial value, making the DBA Design Effectiveness Awards particularly useful for design agencies building business cases with prospective clients. The program's case study library has become the most comprehensive evidence base for design's return on investment, regularly cited by design educators, industry advocates, and policymakers making the case for design-led business strategy.

DesignBusinessUK

Danish Design Award

The Danish Design Award, organized by the Danish Design Centre under the Danish Ministry of Business, is Denmark's foremost recognition of design excellence, honoring projects that demonstrate outstanding design thinking across product, service, process, and strategic design. The program reflects Denmark's deep cultural commitment to design as a driver of innovation and quality of life, with entries evaluated on their ability to solve complex challenges through human-centered design approaches rather than solely on aesthetic merit. An expert jury assesses submissions across categories including Design That Improves Life, Design That Drives Business, and the People's Award (a public vote), ensuring recognition spans commercial innovation, social impact, and popular appreciation. The awards ceremony, held as part of Copenhagen's vibrant design season, celebrates Denmark's position as one of the world's most design-conscious nations - a legacy that stretches from the golden age of Danish furniture design through contemporary digital and service design innovation. Winning a Danish Design Award carries particular significance in Scandinavian markets, where design excellence is deeply embedded in consumer expectations, corporate strategy, and national identity.

DesignDenmark

Norwegian Design Council Awards

The Norwegian Design Council Awards, organized by DOGA (Design and Architecture Norway), celebrate the best of Norwegian design across product, service, graphic, digital, and spatial design disciplines. DOGA operates under the Norwegian Ministry of Trade, Industry, and Fisheries, reflecting the national government's strategic investment in design as a driver of innovation, sustainability, and competitive advantage for Norwegian businesses and public services. Entries are evaluated by expert juries on design quality, innovation, user insight, and sustainability impact, with particular emphasis on how design contributes to solving real problems for people, businesses, and society at large. The awards program encompasses multiple recognitions including the annual Award for Design Excellence, the Doga Mark for Design and Architecture, and specialized honors for young designers and design-led organizations. Recognition from DOGA carries significant weight within the Norwegian business community, where design-driven innovation is increasingly embedded in corporate strategy, public sector service delivery, and the nation's broader transition toward a sustainable and knowledge-based economy.

DesignNorway

Singapore Good Design Awards

The Singapore Good Design Awards, organized by the DesignSingapore Council under Singapore's Ministry of Communications and Information, recognize products, services, and projects that demonstrate excellent design thinking and meaningful impact on business and society. The program reflects Singapore's strategic national investment in design as a key pillar of economic competitiveness and innovation, positioned within the government's broader Smart Nation and Design 2025 masterplan initiatives. Entries are evaluated by an international jury on the quality of the design process, user-centricity, innovation, and the ability to create value for businesses, communities, and the environment. The awards serve a dual purpose: celebrating Singapore's growing domestic design talent while attracting international entries that contribute to the city-state's ambition to become Asia's leading design hub alongside established centers like Tokyo and Seoul. Winners receive the Singapore Good Design Mark, media visibility through DesignSingapore's extensive promotional channels, and access to networking opportunities within Singapore's vibrant ecosystem of designers, startups, corporations, and government agencies driving design-led innovation.

DesignSingapore

DFA Design for Asia Awards

The DFA Design for Asia Awards (DFAA), presented by the Hong Kong Design Centre, recognize outstanding design achievements that embody Asian perspectives, culture, and values while demonstrating global design excellence. The program evaluates products, services, and projects across all design disciplines on criteria including innovation, social and cultural impact, commercial viability, and the quality of the user experience within Asian market contexts and cultural sensibilities. An international jury of designers, business leaders, and cultural authorities selects Grand Award, Gold, Silver, Bronze, and Merit winners, with the prestigious DFA Grand Award reserved for designs that represent the highest standard of Asian design achievement. The awards serve as the most prominent pan-Asian design recognition platform, reflecting Hong Kong's unique position as a cultural and commercial bridge between Greater China, Southeast Asia, Japan, Korea, and international markets. DFAA recognition is particularly valuable for designers and companies seeking to establish or strengthen their presence across the diverse and rapidly growing Asian consumer markets, where culturally nuanced design increasingly differentiates successful products and services from generic global offerings.

DesignAsiaHong Kong

Interaction Awards (IxDA)

The Interaction Awards, presented by the Interaction Design Association (IxDA), celebrate the best interaction design work worldwide, recognizing projects that demonstrate thoughtful, human-centered approaches to the design of interactive products, services, and systems. The competition evaluates entries across categories including Connecting, Empowering, Engaging, Expressing, and Disrupting - organized around the effects that great interaction design has on people rather than around media formats or industry sectors. An international jury of interaction design practitioners, researchers, and educators assesses submissions on innovation, user impact, design craft, and the depth of the designer's understanding of human behavior, context, and need. The awards are presented at the annual Interaction conference, IxDA's flagship global event that brings together thousands of interaction designers for presentations, workshops, and community building in a different city each year. IxDA Interaction Award recognition is particularly valued within the UX and interaction design community, where the organization's practitioner-led, intellectually rigorous approach to the discipline sets it apart from commercially driven technology awards.

Interaction DesignInternational

Fast Company World Changing Ideas Awards

The Fast Company World Changing Ideas Awards honor businesses, policies, projects, and concepts that are actively working to solve the world's most pressing problems across sustainability, health, equity, education, and technology. The program evaluates entries on innovation, feasibility, social impact, and the potential to create systemic change at scale, with categories spanning AI and data, energy, food, health, transportation, urban design, and many more sectors where design thinking drives transformative solutions. A panel of Fast Company editors and advisory judges selects winners, finalists, and honorable mentions from thousands of entries submitted by companies, organizations, and individuals from around the world. The World Changing Ideas Awards distinguish themselves from traditional design awards by evaluating the idea and its potential impact as primary criteria, welcoming entries from entrepreneurs, engineers, policymakers, and designers who may not self-identify as part of the design community but whose work embodies design thinking. Winners receive extensive editorial coverage across Fast Company's platforms, reaching millions of business leaders and innovators who look to the publication for insight into the ideas and companies shaping a more equitable and sustainable future.

Social ImpactInnovationUSA