Packaging Design

Creating structural and graphic solutions for product containers and protective wrapping

Showing 33 resources

IKEA

Swedish furniture retailer known for democratic design and flat-pack innovation

FurnitureHome GoodsGlobal

Muji

Japanese retailer emphasizing simplicity, minimalism, and no-brand quality

LifestyleMinimalismJapan

Coca-Cola

Beverage company with iconic packaging and brand design

BeverageConsumer GoodsUSA

Glossier

Beauty company with skin-first approach and millennial pink branding

BeautyDirect-to-ConsumerUSA

Aesop

Australian luxury skin care brand with distinctive retail and product design

BeautyLuxuryAustralia

Ammunition

San Francisco design studio founded by Robert Brunner creating products and brands

Product DesignBrandingUSA

Aruliden

New York design consultancy specializing in brand experience and product design

BrandingExperienceUSA

SLS Design

Design consultancy specializing in packaging and brand experience

PackagingBrandingUSA

Pentagram

Independent design consultancy with partners specializing in diverse disciplines

BrandingGraphic DesignGlobal

Landor

Global brand consulting firm creating transformative brand experiences

BrandingStrategyGlobal

Graphic Design USA

Organization for graphic design professionals

Professional OrganizationUSAGraphic Design

Frichti

Paris food delivery company known for exceptional design-driven brand and packaging

Food DeliveryFranceParis

Pratt Institute

Top-ranked art and design school with programs in design, architecture, and liberal arts

PrivateBFAMFA

Fashion Institute of Technology (FIT)

SUNY college specializing in fashion, design, business, and technology

PublicAASBFA

ArtCenter College of Design

Private art and design college known for transportation design and visual communication

PrivateBFAMFA

LAB University of Applied Sciences

Finnish university with design and fine arts in Lahti

PublicBAMA

Red Dot Design Award

One of the most prestigious international design competitions in the world, the Red Dot Design Award has recognized outstanding design quality since 1955 when it originated in Essen, Germany. The competition spans three disciplines - Product Design, Brands & Communication Design, and Design Concept - with entries evaluated by an international jury of approximately 40 independent experts across over 50 categories. Submissions from more than 60 countries are judged on four fundamental principles: function, seduction (aesthetic appeal), usability, and responsibility (sustainability). Winners receive the coveted Red Dot quality label for marketing use and are exhibited in dedicated Red Dot Design Museums located in Essen, Singapore, and Xiamen. The top distinction of "Red Dot: Best of the Best" is reserved for groundbreaking work that pushes the boundaries of design, with all winners featured in annual yearbooks and a comprehensive online gallery.

Product DesignInternationalGermany

iF Design Award

Founded in 1953 at the Hannover Messe trade fair in Germany, the iF Design Award is one of the oldest and most respected independent design competitions in the world, originally created to promote excellence in German industrial goods. Now attracting nearly 11,000 submissions from over 65 countries annually, the competition spans nine disciplines including Product Design, Packaging, Communication, Architecture, Interior Architecture, UX, UI, Service Design, and Professional Concepts across more than 80 categories. A rigorous two-stage jury process - online preselection followed by in-person final evaluation - is conducted by approximately 130 international design and sustainability experts. The prestigious iF Gold Award represents the pinnacle of recognition, with winners celebrated at the annual iF Design Award Night held at Berlin's Friedrichstadt-Palast. The iF Design Foundation also supports emerging talent through the iF Design Student Award and the iF Social Impact Prize, reinforcing its seven-decade commitment to design's social and cultural significance.

Product DesignInternationalGermany

Core77 Design Awards

Launched in 2011 by the influential industrial design publication Core77, the Core77 Design Awards celebrate excellence across approximately 20 distinct categories that reflect the evolving breadth of the design profession. Each category is led by a hand-picked Jury Captain who assembles a diverse panel of design experts to evaluate submissions from both professionals and students on a global scale. The program stands out for including unconventional categories alongside traditional disciplines, embracing areas like Speculative Design, Social Impact, and Emerging Technologies to capture the full scope of contemporary design practice. Winners receive a distinctive trophy designed by New York studio Rich Brilliant Willing, which doubles as a mold so honorees can create copies for their entire team - embodying the collaborative spirit of design. Recognized work is showcased extensively across the Core77 platform, providing significant visibility within one of the design industry's most engaged online communities.

Industrial DesignInnovationUSA

Good Design Award

Japan's most comprehensive design evaluation and commendation system, the Good Design Award (G-Mark) was established in 1957 by the Japanese Ministry of International Trade and Industry and is now administered by the Japan Institute of Design Promotion. The program evaluates designs across an exceptionally broad scope that extends beyond products to include architecture, software, systems, services, and community initiatives that improve quality of life. Winning entries earn the right to display the iconic "G-Mark" symbol, which has become one of Asia's most recognized seals of design quality and is widely used in marketing across Japanese consumer markets. Over its more than six decades of operation, the award has recognized tens of thousands of designs and is considered a benchmark for good design practice throughout East Asia and increasingly worldwide. The program's emphasis on social relevance and human-centered thinking distinguishes it from purely aesthetics-focused competitions.

Product DesignInternationalJapan

IDEA (International Design Excellence Awards)

The International Design Excellence Awards (IDEA) is the premier design competition organized by the Industrial Designers Society of America (IDSA), recognizing outstanding achievement in product design and innovation since 1980. Entries are judged by a multidisciplinary panel of design professionals on criteria including design innovation, user benefit, ecological responsibility, and appropriate aesthetics, with awards given at Gold, Silver, and Bronze levels. The competition encompasses a wide range of categories from consumer products and medical devices to digital interaction, entertainment, and social impact design. IDEA winners have historically included some of the most iconic consumer products ever created, and the award is widely considered one of the top three industrial design prizes globally alongside Red Dot and iF. The program's longstanding partnership with IDSA ensures deep roots in the American industrial design community while maintaining a strong international reputation.

Industrial DesignExcellenceUSA

German Design Award

Presented by the German Design Council (Rat für Formgebung), which was founded in 1953 on the initiative of the German parliament, the German Design Award honors innovative products and projects that are truly pioneering in the German and international design landscape. Unlike most design competitions, entries are exclusively by nomination - products and communication design projects must first be recommended by the German Design Council, design experts, or through prior award recognition before being eligible for consideration. The award covers two main disciplines, Excellent Product Design and Excellent Communication Design, with categories spanning from furniture and consumer electronics to brand identity and digital media. Winners receive the distinction of "Winner," "Gold," or the top-tier "Special Mention" and gain international visibility through the Council's extensive industry network. The nomination-only model ensures a curated field of high-quality entries, making it one of the most selective design recognitions in Europe.

Product DesignInternationalGermany

D&AD Awards

The D&AD Awards, presented by the British creative organization D&AD (Design and Art Direction) since 1962, are among the most coveted prizes in the advertising and design industries, legendary for their rigorous judging standards. The awards use a distinctive "Pencil" system - with Wood, Graphite, Yellow, and the ultra-rare Black Pencil tiers - where the Black Pencil represents work so exceptional that many years pass without one being awarded at all. Categories span advertising, design, digital, craft, and impact, attracting entries from the world's leading agencies, studios, and independent creatives. D&AD's historically low win rate compared to other creative awards makes receiving any Pencil a significant career milestone, with the Yellow Pencil in particular serving as an industry-wide benchmark of creative excellence. Beyond the annual awards, D&AD operates extensive educational programs including the New Blood Awards for emerging talent, positioning the organization as both a gatekeeper of quality and a pipeline for the next generation of creative professionals.

DesignAdvertisingUK

A' Design Award & Competition

The A' Design Award & Competition is one of the world's largest annual juried design competitions, spanning over 100 categories across nearly every design discipline imaginable, from architecture and product design to food, textile, yacht, and even interface design. Based in Italy, the competition attracts thousands of entries from designers, architects, and companies in over 100 countries, with submissions evaluated by a 200-member grand jury of academics, design professionals, press members, and business leaders. The award uses a five-tier system - Platinum, Gold, Silver, Bronze, and Iron - with winners receiving an extensive benefits package including exhibition at the MOOD Museum of Design in Italy, inclusion in the annual design yearbook, and a PR campaign reaching international media outlets. The A' Design Award is notable for its inclusivity and global reach, providing a recognition platform for designers in regions and disciplines often underserved by the European and American design establishment. The competition's comprehensive winner services, including 3D-printed trophies, certificates, and gala dinner invitations, have made it a popular entry point for emerging designers seeking international exposure and professional credibility.

DesignInternationalItaly

Pentawards

The Pentawards is the world's leading design competition devoted exclusively to packaging design, recognizing excellence across beverages, food, body and health, luxury, and other consumer goods packaging categories since its founding in 2007. An international jury of packaging design experts, brand strategists, and industry leaders evaluates entries on shelf impact, innovation, creativity, and the quality of the relationship between packaging and the product it contains. The award structure features Diamond, Platinum, Gold, Silver, and Bronze tiers, with the Diamond Pentaward reserved for the single best packaging design of the year - making it the discipline's ultimate accolade. Pentawards occupies a unique position as the only major global design competition focused entirely on packaging, filling a critical gap in an industry where packaging design directly influences billions of consumer purchasing decisions daily. The annual Pentawards ceremony and accompanying exhibition bring together the global packaging design community, with winning work published in annual compendiums that serve as definitive references for brand owners, design agencies, and packaging engineers worldwide.

Packaging DesignInternational

The Dieline Awards

The Dieline Awards, presented by The Dieline - the world's most-visited packaging design website - is an annual competition exclusively celebrating excellence and innovation in consumer product packaging design. The program features categories spanning beverages, food, health and beauty, home and garden, technology, luxury, and sustainable packaging, with entries evaluated by an international jury of brand designers, creative directors, and packaging specialists. The Dieline Awards place particular emphasis on how packaging design functions as a brand's most critical consumer touchpoint, judging entries on visual impact, innovation, structural design, and the ability to create meaningful shelf presence. As a digital-first platform, The Dieline provides winners and finalists with extensive online editorial coverage reaching a global audience of packaging designers, brand managers, and marketing professionals who use the site as a primary source of inspiration. The annual winners showcase has become an essential trend report for the packaging industry, documenting the year's most significant shifts in materials, typography, illustration, and structural innovation across consumer goods categories.

Packaging DesignUSA

World Brand Design Society (WBDS) Awards

The World Brand Design Society (WBDS) Awards recognize outstanding brand and packaging design on a global scale, bringing together work from established agencies and independent designers across diverse markets and product categories. The competition evaluates entries across branding, packaging, label design, and point-of-purchase categories, with a jury of international brand design professionals assessing work on strategic thinking, creative execution, market relevance, and visual distinctiveness. WBDS places emphasis on how brand design functions as a strategic business tool, valuing entries that demonstrate a clear connection between design decisions and market positioning or consumer engagement outcomes. The society operates as both an awards platform and an international network of brand design professionals, offering winners visibility through its digital gallery, annual publications, and industry events that connect designers with brand owners globally. Recognition from WBDS is particularly valued in the consumer goods sector, where effective brand and packaging design directly influences retail performance and consumer loyalty across competitive product categories.

Brand DesignPackagingInternational

Graphis Awards

The Graphis Awards, presented by the legendary Graphis publishing house founded in Zurich in 1944, honor the world's best work in design, advertising, photography, illustration, and art direction through a series of specialized annual competitions. Graphis occupies a unique position in the design world as both an awards program and a publishing institution, with its iconic large-format annuals documenting eight decades of creative excellence and serving as definitive references in design education and practice. Entries are evaluated by peer juries of creative professionals who assign Platinum, Gold, and Silver distinctions, with the highest-scoring work featured prominently in Graphis annuals, exhibitions, and the online gallery. The program spans competitions including Graphis Design Annual, Graphis Advertising Annual, Graphis Photography Annual, Graphis Poster Annual, and specialized editions for logos, packaging, and typography, each curating the year's most accomplished work in its discipline. A Graphis Platinum - awarded to fewer than one percent of entries - is considered one of the most selective honors in graphic design and visual communication, carrying significant weight among art directors and creative professionals worldwide.

DesignAdvertisingUSA

Design Week Awards

The Design Week Awards, presented by the UK's leading design industry publication Design Week, celebrate the best British and international design across branding, digital, interiors, product, graphic, packaging, and experience categories. Design Week's editorial team and an expert jury evaluate entries on creative ambition, strategic insight, execution quality, and the measurable impact of design on business outcomes, user experience, or cultural conversation. The awards reflect Design Week's comprehensive coverage of the UK design industry, recognizing work from both global agencies and independent studios while highlighting the diversity and commercial vitality of British design practice. Winners receive the Design Week Award trophy and extensive editorial coverage across Design Week's digital platforms, which serve as the primary news and commentary source for the UK design industry and its international counterparts. The Design Week Awards ceremony has become an important fixture on the British design calendar, providing the industry with an annual moment to celebrate its best work and debate the direction of design practice in the UK and beyond.

DesignUK

Golden Pin Design Award

The Golden Pin Design Award, established in 1981 and organized by the Taiwan Design Research Institute (TDRI), is the most influential design award in the Chinese-speaking world, recognizing excellence in product, visual communication, spatial, and integrated design across Greater China and the Asia-Pacific region. The competition draws entries from Taiwan, mainland China, Hong Kong, Macau, and increasingly from Southeast Asian nations, serving as a bridge between diverse Chinese design traditions and the broader international design community. Entries are evaluated by a jury of respected designers and academics from across the region on criteria including innovation, aesthetics, functionality, and cultural relevance, with the top-tier Golden Pin Best Design Award reserved for work of exceptional distinction. The program plays a significant cultural role in fostering dialogue between Taiwanese, mainland Chinese, and diaspora Chinese design communities, providing a shared platform that transcends political boundaries through the common language of design excellence. Winners receive extensive media coverage across Chinese-language design publications and platforms, with the Golden Pin mark recognized by consumers, manufacturers, and design professionals throughout Chinese-speaking markets as a credible seal of quality.

DesignTaiwanChina

Print Regional Design Annual

The Print Regional Design Annual, published by Print magazine - one of America's oldest and most respected graphic design publications, founded in 1940 - showcases outstanding design work from studios and agencies across all regions of the United States. The annual competition evaluates entries in categories spanning branding, editorial, packaging, environmental design, illustration, and interactive media, with a jury of prominent designers selecting work that demonstrates exceptional creativity, craft, and problem-solving regardless of studio size or market prominence. Print's regional approach deliberately elevates work from designers outside the traditional coastal design capitals of New York, San Francisco, and Los Angeles, providing recognition for the breadth of design talent distributed across the entire country. Selected work is published in a dedicated issue of Print magazine and featured extensively online, providing winners with visibility that reaches the publication's broad readership of graphic designers, art directors, creative directors, and design educators. The Regional Design Annual has long served as evidence that great design emerges from every corner of the American design landscape, making it an important counterbalance to industry awards that tend to concentrate recognition among large, urban agencies.

Graphic DesignRegionalUSA

MUSE Design Awards

The MUSE Design Awards is an international competition recognizing outstanding creative professionals across product design, interior design, architectural design, landscape design, fashion design, and conceptual design categories. Organized by the International Awards Associate (IAA), the program evaluates entries on design innovation, functionality, aesthetic quality, and the impact of the design on users and communities, with Platinum, Gold, Silver, and Rose Gold distinctions. A global jury of design professionals, academics, and industry leaders assesses thousands of entries from designers and firms spanning over 100 countries, making MUSE one of the most internationally diverse design competitions. The awards cater to a broad spectrum of design practitioners from independent studios and emerging designers to established multinational firms, providing accessible entry points and meaningful recognition across varying scales of practice. MUSE winners receive trophies, certificates, and promotional visibility through the IAA network, with the program's growing reputation attracting increasing participation from designers in Asia, the Middle East, and other regions where international design recognition is highly valued for professional development and market positioning.

DesignInternational

French Design Awards

The French Design Awards celebrate outstanding design excellence across architecture, interior, product, graphic, and digital design, honoring work that embodies the creativity, craftsmanship, and cultural refinement associated with France's rich design heritage. Organized as part of an international awards network, the program attracts entries from designers worldwide while drawing on France's global reputation as a leader in luxury goods, fashion, gastronomy, architecture, and the decorative arts. Entries are judged by an international panel of design professionals on innovation, aesthetic quality, functionality, and cultural relevance, with Platinum, Gold, Silver, and Honorable Mention distinctions. The awards leverage the prestige of French design culture - from haute couture and Art Deco to contemporary industrial design and digital innovation - to provide a compelling context for recognition that resonates with clients and consumers who associate French design with quality and sophistication. Winners receive promotional visibility and branding rights that connect their work to one of the world's most admired design traditions, making the French Design Awards particularly attractive for designers whose work aligns with values of elegance, craft, and culturally informed creative practice.

DesignInternationalFrance